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A Social Media Agency’s Likes and Fails – 16th January – Facebook video and #OscarsSoWhite

There are so many discussions today around women in the film industry, mostly spurred on by this year’s Oscar nominations, discussions have also centered around the Academy’s snub of black writers, directors, actors and others in film too. Today we look at the hashtag that has been trending on Twitter, #OscarsSoWhite.



Facebook is doing well, especially when it comes to the upcoming Super Bowl. There was recently an advert released which uploaded onto both Facebook and YouTube, now, this video went viral, but what’s most interesting are the figures to come from it. On YouTube the video has over 7 million views whereas on Facebook it has 20 million! This suggests that with the Superbowl coming up Facebook could be very lucrative for some of the biggest brands releasing their Superbowl adverts. It’s likely that this could be the first year that the Superbowl adverts get more views on Facebook than on YouTube.

GoDaddy, who had a famous Super Bowl commercial where a ‘nerd’ made out with a supermodel, have said they will be using Facebook’s native video. “We have been increasing our usage of Facebook video posts and are looking forward to some of the new options they are testing now.”

Well it’s all going swimmingly for Facebook at the moment when it comes to video. We bet Mark Zuckerberg is spinning in his, office chair.


white oscars

#OscarsSoWhite was trending the majority of yesterday after the Oscar nominations were announced and the distinct lack of people of colour was noticed by many.  People have reported that this years nominations feature the least amount of people of colour since the 1998 awards. Selma the film this year expected to sweep the award categories was instead only nominated for a best song nod and best picture, sadly missing out on Best Actor and Best Director whcih it had been tipped for, especially after it was nominated in these categories at the Golden Globe awards.

The Tweeters used the hashtag to point out the seriousness of the fact that the film business has’t progressed very far since the Oscars began, and that the black women that have won an academy award have all played slaves maids, or deceptive characters. There were also some taking a look at the tongue in cheek side of the hashtag by cracking a few jokes, but still focusing on the matter at hand.

Let’s hope this gets some attention in the Academy and hope that they will at least consider equal rights in the future when making nominations.

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by Helen Stirling


A Social Media Agency’s Likes and Fails – 12th January – #GoldenGlobes & Rupert Murdoch fail

It’s the start of a brand new week and here’s the latest Likes and Fails.


In case you hadn’t noticed, the Golden Globes were on last night and there was plenty of coverage on Twitter. Handily Twitter sort of rounded up some of the Twitter best bits for us.

The most talked about moments surrounded the best original song winner, which went to Glory, the song by Common and John Legend from the film Selma. This was closely followed by discussion around Matt Bomer’s win for supporting actor in the TV film The Normal Heart. The third most discussed moment was surrounding the winner for best actor in a miniseries or TV movie which went to Billy Bob Thornton.

The most talked about stars during the awards were Amy Poehler, Tina Fey and George Clooney, in that order. The most popular celebrities on the red carpet were Amy Adams, Jennifer Lopez, who wore a particularly revealing dress and Amal Clooney, who recently wed George Clooney.


Rupert Murdoch, a man who seemingly no one likes has upset even more people, if that’s possible. He tweeted about the situation in France and stated that he thought that Muslims should apologize for the actions of the Muslim extremists that had taken part in the attacks. Which quite rightly everyone shouted (well as much as you can shout through a computer) at him.

It wasn’t just us ordinary folk who decided to taunt him on his ridiculous views, Aziz Ansari decided to get involved too. He tweeted that, what should his 60 year old parents in Maine do to fight these extremist Muslims, and that he needed a step by step guide to find out how they could help. Obviously all very sarcastic.

Usually when people find themselves to have been offensive on Twitter they delete the message and apologize but oh no, not old Murdoch. He’s sitting firmly with his view that a whole religion should take the blame for the acts of terrorism taken out by others. Idiot.

murdoch idiot

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by Helen Stirling


A Social Media Agency’s Likes and Fails – 10th December – Twitter Christmas tunes & Zoella quits YouTube for a few days

Zoella has quit YouTube! Oh no! What will we all do?! Oh only for a few days? Phew! I was so worried. And she didn’t write her own book? Blasphemy! How a non-story has annoyed everyone. Also we look at a funny Twitter trend to post song lyrics and Facebook names. All explained below in today’s Likes and Fails.




I shouldn’t like this but I do. Somewhat of a craze has taken over Twitter, in posting pictures of Facebook profiles, where the profiles have unusual names, as substitutes for song lyrics. You’ll see what I mean from the images. A lot of people are beginning to find the theme annoying however and have muted them from their timeline, but me personally? I’m pretty sure these could entertain me for at least a whole afternoon.

It all began with a post of a Shakin’ Stevens Christmas song, the title read, ‘Snow is falling’ and was accompanied by these three images:

twitter stuff

Whcihc if you know the Christmas song is pretty much a continuation of the lyrics. Since this tweet got 11,000 retweets there have been countless copy cats. With some making the accounts themselves, just so they can make up the lyrics. Which is a little pathetic if you ask me, but still, anything for a laugh.

Rudolph the red nosed reindeer…




YouTube ‘star’ Zoella, has decided to take a break from the internet after news broke that she didn’t write her best-selling book, Girl Online, and that in fact she had Ghost Writers work on it, which to me was not a surprise. Who actually thought a vlogger on YouTube was going to write an entire novel herself, or at all? Well the backlash has been huge, with the media making it into more of a story than it should have been. Possibly because of the books’ staggering sales of 78,000 in a week!

The ‘star’ who uploads regular YouTube videos and gives make-up tips and updates about her life to her YouTube fans, has written on Twitter that she is taking a break from the internet with her boyfriend, who is a YouTube star in his own right. Zoella has said before now that she suffers from anxiety and panic attacks so it’s understandable that she wants to take to time off.

Basically it’s all a non story, because Zoella has along the way said she’s had help with her book, maybe not to the extent of someone writing the entire thing, but still. I think we learnt here that the media likes to blow things out of proportion and that Zoella’s representation really wants her to get in the news. The End.

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by Helen Stirling


A Social Media Agency’s Likes and Fails – 14th November – Kim Kardashians butt & Facebook takes on Yelp

It’s Friday and here are the Likes and Fails for the day. First we’re looking at a butt and Facebook.


So I guess I’m going to have to mention it. Kim Kardashian’s butt. She wanted to ‘break the internet’ and yeah she pretty much did. Now I know the subject of Kim Kardashian is a pretty big one (like her derriere). She’s a controversial figure in the media and you love her or you hate her. This latest picture which has taken the net by storm has paved way to some of the funniest mocking I have seen in my many years on the internet. Though possibly not as as good as ‘sad Keanu’ or ‘strutting Leo’, those are classics.

Basically, there are so many pictures of butts on the internet it’s surprising that there was so much discussion about this one, but I guess that happens when you’re constantly being talked about in the papers, you’re butt is going to be big. In more ways than one.  Have a look at some of the mocking below.






Facebook has been acting kind of sneakily by secretly bringing out a ‘Places’ directory which clearly attempts to rival Yelp. The section of the site will collate local businesses’ ratings and collate them so that they can be compared. The site will show businesses such as restaurants, bars, hotels, attractions and will show the business and it’s rating as well as it’s location. So yes, very much like Yelp. The feature is helped along by Facebook’s Graph Search and Page location APIs.

It’s a little sneaky that Facebook have brought this out without any major fanfare and I’m sure Yelp are not thrilled with the news, but hey it’s Facebook and by now we all know that they are attempting World Domination and this just takes them a step closer.


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by Helen Stirling


A Social Media Agency’s Likes & Fails – 5th November – Shake It Off kids edition & Love your body video

Remember remember the 5th of November! Have a fun and safe bonfire night kids! Here are today’s Likes and Fails to get you started!


The perfect thing you need to get you over your hump day is this video right here. Lots of famous videos of children dancing have all been cut together to the ever catchy pop song Shake It Off by Taylor Swift. Now Taylor herself has been in the news a lot recently what with removing all of her music from Spotify and having her new album be the biggest selling in America of the last 12 years! Safe to say she’s doing pretty well for herself and this catchy pop song has been stuck in everyone’s head since it’s release. The video is super cute and a great little midday treat to keep you perked up for the afternoon.


So we see these ‘love yourself as you are’ videos online all the time. One of the most popular was the Dove Beauty sketches where a police profiler sketcher drew a person from their own description of themselves and also through the eyes and words of someone else, which proved that often people have a distorted images of what they think about themselves and also certain features that they dislike the most.

In this latest video trying to tell us to love ourselves as we are, the film crew gets in a mix of men women and children and asks them all the same question. ‘If you could change one thing about your body what would it be?’ The women and men all said that they would change a particular thing like being taller, their ears, their eyes, their forehead and seemingly most of these were because they had been teased about it at some point in their life. then they got in the children and asked them the same question, many of the answers were things like a shark mouth, a mermaid tail, wings or other supernatural abilities.

Now this may sound like another great video showing how we think about our bodies differently as we grow up but the whole thing feels so manipulated and manipulative that it’s hard to enjoy it. I even had to pause it one point because it got too sickly sweet. The swelling music, the fact that some of the lines look forced upon the children, it’s just really overdone. That’s not to say some people won’t like the video, I mean as of now, nearly 2 million people have watched the video.

If I had to write a favourite part its when the last woman, the older woman speaks and she says the most interesting things, that she loves her white hair and that if she changed anything about herself she wouldn’t be herself anymore. Obviously again theres no proof that these lines weren’t fed, but this to me says the most in the video. If only that annoying over emotional music wasn’t playing over it.

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by Helen Stirling


A Social Media Agency’s Likes & Fails – 4th November – Sarah Gallagher Needed & Russel Brand’s PARKLIFE

Here are today’s Likes and Fails for your viewing pleasure!



A young man from Canada who recently  broke up with his girlfriend had booked a Christmas and New Year travelling extravaganza with her, and realised that his tickets were going to go to waste if he didn’t figure something out. So he did what any normal person would do and posted on Reddit. He posted in /r/Canada and began his search for someone who shared the same name and general credentials as his ex girlfriend. So basically his search for an Elizabeth Gallagher has taken the internet by storm and some Elizabeth Gallaghers are beginning to step forward! It does sound like it would be a great trip to get involved with, starting with a flight from JFK to Milan and then travelling through Europe and over to Asia.

There is no update on his pick yet, and if he can find the right Sarah Gallagher, but he does say that he will not force the person who accepts his ticket to travel with him and spend time with him. If they want to then he says great, but otherwise he will just see them on the planes and offer them a glass of wine in New York before take off! Sarah Gallaghers get in there now! Find out more from his post here, and on Buzzfeed.


One of the more funnier memes to happen recently is the use of Parklife to irk Russel Brand. Now we all know that Russel likes to go off on one with his vocabulary filled rants which sometimes come off as a little absurd. So a tweeter realised the similarity between his ramblings and that of the narration in the Blur song Parklife, and consequently replied to Brand’s tweets with the simple exclamation ‘PARKLIFE’.

The meme has been taken further with one person reviewing his book on Amazon with one star and the simple one word review ‘PARKLIFE’. The meme than hit Vine where snippets of interviews with Brand have been intercut with a clip from the Parklife video.

It’s all very funny but I do worry that Brand might get a worrying idea, like remaking a version of the song himself. Let’s all pray now that this doesn’t happen.

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by Helen Stirling


A Social Media Agency’s Round-Up – 3rd November – Rita Ora’s Twitter blunder, Lena Dunham controversy, ALex from Target, photo experiment & Wifi news

It’s Monday, and here are the things you need to know that you may have missed over the weekend.

Rita Ora’s Twitter embarrassment


Rita Ora has found her self in quite the embarrassing situation. The British pop star posted to her Twitter over the weekend saying that she would drop her new single on Monday if she got 100,000 retweets and in fact she has bearly 4 million followers so you’d think that this would be easy for the star, but it all got rather embarrassing when only 1,800 people retweeted her message and the tweet the mysteriously disappeared, (got deleted). Obviously other people noticed her mishap on Twitter and began making jokes about her and how clearly no one wanted to hear here new single. Rita then attempted to save face by tweeting that she was hacked but clearly she wasn’t fooling anybody.

Lena Dunham controversy

Lena Dunham has come under fire after critics read her book and noticed that she claims to have sexually assaulted her younger sister when she was a child. Dunham apparently compares herself to a sexual predator when she discusses that she would bribe her sister for kisses and even at one point admits to getting up close with her sisters vagina. This claim was clearly disturbing to some and many started writing about Lena’s abuse claims on news websites and Twitter. Lena quickly replied that it was ridiculous that people were saying she’d abused her sister and that it was a part of growing up. Though many people pointed out the fact that she had compared herself to a sexual predator in her book. Since this has all happened Lena has cancelled one of her scheduled book signings.

Alex from Target

alex from target

Teenagers on Twitter have suddenly gone made for a teenage boy called Alex, who works in a Target store in America. His photo was posted to Twitter by a ‘fan’ of his and he quickly got turned into a meme and teenage girls began fawning over him. Alex from Target is the name of the online fad and he even trended during his initial popularity spike. Alex found the whole thin rather humourous, as ‘fans’ confessed their love for him and he worked his was upto and over 200,000 followers. You can tell he reached peak Twitter fame among teenagers when his real life girlfriend started getting Twitter death threats. Oh teenagers.

Photo Experiment

A woman has conducted a heartwarming photo experiment by Photo-shopping herself into photos of her mum as a child to see whether it looked like they would have been friends if they had been growing up at the same time. The collection of photos though a little strange are actually quite heartwarming. You can see the whole collection here.


Wifi hotspots 

The UK now has one wi-fi hotspot for every 11 people and worldwide there is now one hotspot for every 150 people, claims new research. The survey also suggests that It suggests there will be 47.7 million public hotspots worldwide by the end of 2014. Some exciting news for all you internet addicts out there.

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by Helen Stirling


A Social Media Agency’s Likes and Fails – 29th October – Daniel Radcliffe Raps & Street Harassment Video

Here are today’s Likes and Fails which are both video based! The first is a YouTube video featuring Daniel Radcliffe rapping and the second video is a PSA about street harassment.


A video that’s making the rounds today is great and highly worthy of our Like today. The talk show hosts in America quite often create bits in their show which is intended to go viral later online. Their is clearly a bit of rivalry online between, Fallon and Kimmel, the two Jimmys, when it comes to these sort of sections on their late night shows. Well this morning Jimmy Fallon uploaded a video clip from his last show which featured Daniel Radcliffe, famous for Harry Potter and currently promoting Horns, and showcased him performing a rap. Clearly part of this set up was discussed beforehand and maximised to it’s full potential to promote both Fallon’s show and Radcliffe’s new film.

The video itself is great, I’ve seen Radcliffe before on The Graham Norton Show, showcasing his incredible memory for words and fast rhythms, and this certainly came into play on Fallon’s bit last night. He found out that Radcliffe knew all the lyrics to a Blackalicious song called Alphabet Aerobics, and so Radcliffe performed the whole song backed by Fallon holding up cards with each letter of the alphabet on them. It’s pretty funny that you can see Radcliffe’s face getting progressively redder and redder as the song goes on, and by the time he gets to the Y he looks like he might explode. though it is a great version of the song and he gets all the lyrics spot on with almost impeccable timing.

As soon as Radcliffe said he knew this song I’m pretty sure Fallon peed his pants with the viral potential, well his team probably did anyway. Either way, this video is great, it’s weird to see Harry Potter rapping with a beard (Not that a beard is rapping, but that he has a beard whilst he’s rapping). Enjoy.



It seems that today is a day of videos and our Fail of the day is a video which shows the true uncomfortable nature of street harassment that some women can face daily. The video shows one woman walking the streets of Manhattan and shows the catcalling and harassment that she suffers on a daily basis. She is wearing a simple outfit of jeans and a T-shirt, not that it really matters. The video is very uncomfortable to watch as a woman, especially when one particular man walks alongside her for a solid 5 minutes, which is clearly threatening. The video has been picked up by several online news sites including Buzzfeed and it is definitely dividing opinion especially between men and women.

The video has been created to help create awareness of the issue and promote a nonprofit called Hollaback which aims to end street harassment, though that does sound like a hard task. Currently the PSA is edging it’s way up to 5 million views on YouTube and the video has only been up one day, it suggests that this a message and issue which hits close to home to a lot of people. The video is the only one on it’s channel too and they already have 1,600 subscribers. I’d be interested to see more videos from this organisation, even if they are uncomfortable too watch.

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by Helen Stirling


A Social Media Agency’s Likes & Fails – 30th September – Live tweet hilarity & Donald Trump’s twitter fail

Here are today’s Likes and Fails. Today we take a look at a fantastic live-tweeting marathon about a particularly vocal and annoying plane passenger as well as Donald Trump’s twitter faux pas; he probably should have double checked a tweet from someone called ‘FeckHead’.


We love a good live-tweeting session, and this one is nowhere short of hilarious again. A woman, most known for being an editor on ABC’s madly popular Modern Family was flying high in an airplane, in coach class I might add (it comes back into the story) and she began to hear a furor from a seat in front of her and this is when the live tweets began.


It appears from the tweets that the woman causing the commotion is rather drunk on the flight, and she’s taken a certain liking to her male passenger sat next to her. It all begins when he asks her to turn down Hawaii 5.0 which is apparently playing very noisily out of her headphones. She then announces very loudly that  this is her first time not being sat in First Class and apparently doesn’t stop talking.


She then continues ordering more alcohol and shouting more loudly, including some very embarassing name-dropping, and even beginning to become a bit racist in the process and eventually being cuffed and led off the plane by the police once it had landed. You can see the whole ordeal here thanks to Buzzfeed.



twitter trump

Donald Trump found himself in a bit of a bad situation yesterday on Twitter when he mistakenly retweeted a picture of serial killers Fred and Rose West. The reason he did this was that he was targeted by an online prankster or what some might like to call a troll, who said that the picture was of his parents and that Donald Trump was a big inspiration to them. The troll also said that they’d recently passed away and asked if Donald Trump would retweet the image. He did happen to see the tweet and did retweet it. People quickly came to his rescue, telling him the mistake he had just made.

It took him a couple of hours but he finally logged on again and shared a message saying he had been fooled into retweeting the image and that there was a possibility he might sue. I can’t confirm or deny whether this was tongue in cheek though.

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by Helen Stirling


A Social Media Agency’s Monday Round-Up – 22nd September – iCloud hack, No Likes Yet, Gmail and Google Plus and Real-time YouTube statistics

Here’s a round-up of some of the news you may have missed over the weekend from the Social Media world.

iCloud hack leaks more celebrity photographs


More celebrities have been targeted in a mass leak of private photos which were hacked from their mobile phones. This time celebrities such as Rihanna and Kim Kardashian have been targeted and their private nude photographs have been shared on sites such as 4chan and Reddit. The hack, widely know online as ‘the fappening’ has targeted hundreds of celebrities and the photos are being slowly released online. Obviously there are ongoing investigations taking place as to how the the photos were acquired as well as who is responsible. It’s bad news for the celebrities involved as if they do manage to get the photos removed they reappear again and again.

It had been speculated that the hack was part of an iCloud leak, which may be responsible for many ofthe leaks, but some have noted that the photographs of Kim Kardashian show a blackberry taking the pictures suggesting that these photos have been acquired over a long period of time and from different hacking attempts as the Kardashian no longer uses a Blackberry phone.

No Likes Yet

social apps

A new site allows users to see all of the Instagram photos that have not received any likes. The site, aggregates all the photographs on Instagram that no-one has liked. The site hopes to help attract likes for all these unloved photographs. It’s also useful in showing you which the sad lonely photographs of yours have no love either, and you can also see which of your friend’s photos have no likes as well. Which means you can be lovely and the first person to like one of their photos. Maybe don’t go too far back in time or you may look like a creeper.

Gmail doesn’t need Google Plus anymore


Google has quietly removed the requirement to have a Google Plus account to use Gmail. The removal of this requirement shows that Google are acknowledging that their social media service isn’t all that popular. So now when you sign up for a new Gmail account there is a ‘no thanks’ option when prompted to sign up for Google Plus. In a statement Google said: “We updated the signup experience in early September. Users can now create a public profile during signup, or later, if and when they share public content for the first time (like a restaurant review, YouTube video or Google+ post).”

YouTube add real-time statistics.

Over the weekend YouTube rolled out a new feature which allows users to view real-time video views data. Minute by minute you can see how many people have been watching your video . In a guide for the new feature it says: “Real-time data is estimated and meant to provide general guidance on potential view activity on your videos. This approximate character of the numbers is also shown in the rounding off to two significant digits.” Also, “The real-time report does not support filtering or further customisation of data. Therefore, the geographic filter, the date picker, the comparison and the download functionalities are disabled in the interface.”


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by Helen Stirling