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A Social Media Agency’s Likes and Fails – Kristen Bell surprises Frozen fan and woman shakes off the haters on instagram.


Kristen Bell, actress and all around lovely person has now given us another reason to think she’s one of the loveliest people on the planet. She heard about a little girl called Avery who is suffering with an inoperable brain tumour and decided to do something wonderful for her. Kristen is famous for voicing Anna from the all time biggest Disney film, Frozen, and 6 year old Avery is a big fan of said film. Kristen sent a recorded message to the little girl in character as Princess Anna praising her for how good and brave she’d been. She also said that her sister, Queen Elsa, had decided to crown her an honorary princess of Arendelle, which is where Anna and Elsa live and rule. To make the message extra personal she mentioned Avery’s favourite toy, Hoppy Jumpy, her bunny. Her reaction to the call is completely adorable and hopefully brightened her day. It’s always great when celebrities take the time to give back to those who need it.



People can be so mean. Especially on Social Media. A woman has been forced to defend herself online after cruel commenters bashed her weight loss journey. Some were saying they didn’t believe that she’d actually lost that amount of weight and that she was lying about it in her photographs. Many said it was definitely not her because she didn’t have any stretch marks or excess skin from her weight loss. Definite fail.

So obviously, she proved that it was her by posting a photograph of her excess stomach skin which she had been ashamed of until that point. Many were appreciative of her sharing the picture saying that it was very honest and open of her and that it was helping them on their own weight loss journeys.

The woman has since been surprised that her story has gone viral, but glad that her bravery in showing her skin has affected people in a way she had never imagined. As Taylor Swift says, Haters gonna hate, hate, hate.


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by Helen Stirling


A Social Media Agency’s Likes and Fails – 16th January – Facebook video and #OscarsSoWhite

There are so many discussions today around women in the film industry, mostly spurred on by this year’s Oscar nominations, discussions have also centered around the Academy’s snub of black writers, directors, actors and others in film too. Today we look at the hashtag that has been trending on Twitter, #OscarsSoWhite.



Facebook is doing well, especially when it comes to the upcoming Super Bowl. There was recently an advert released which uploaded onto both Facebook and YouTube, now, this video went viral, but what’s most interesting are the figures to come from it. On YouTube the video has over 7 million views whereas on Facebook it has 20 million! This suggests that with the Superbowl coming up Facebook could be very lucrative for some of the biggest brands releasing their Superbowl adverts. It’s likely that this could be the first year that the Superbowl adverts get more views on Facebook than on YouTube.

GoDaddy, who had a famous Super Bowl commercial where a ‘nerd’ made out with a supermodel, have said they will be using Facebook’s native video. “We have been increasing our usage of Facebook video posts and are looking forward to some of the new options they are testing now.”

Well it’s all going swimmingly for Facebook at the moment when it comes to video. We bet Mark Zuckerberg is spinning in his, office chair.


white oscars

#OscarsSoWhite was trending the majority of yesterday after the Oscar nominations were announced and the distinct lack of people of colour was noticed by many.  People have reported that this years nominations feature the least amount of people of colour since the 1998 awards. Selma the film this year expected to sweep the award categories was instead only nominated for a best song nod and best picture, sadly missing out on Best Actor and Best Director whcih it had been tipped for, especially after it was nominated in these categories at the Golden Globe awards.

The Tweeters used the hashtag to point out the seriousness of the fact that the film business has’t progressed very far since the Oscars began, and that the black women that have won an academy award have all played slaves maids, or deceptive characters. There were also some taking a look at the tongue in cheek side of the hashtag by cracking a few jokes, but still focusing on the matter at hand.

Let’s hope this gets some attention in the Academy and hope that they will at least consider equal rights in the future when making nominations.

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by Helen Stirling


A Social Media Agency’s Likes and Fails – 12th January – #GoldenGlobes & Rupert Murdoch fail

It’s the start of a brand new week and here’s the latest Likes and Fails.


In case you hadn’t noticed, the Golden Globes were on last night and there was plenty of coverage on Twitter. Handily Twitter sort of rounded up some of the Twitter best bits for us.

The most talked about moments surrounded the best original song winner, which went to Glory, the song by Common and John Legend from the film Selma. This was closely followed by discussion around Matt Bomer’s win for supporting actor in the TV film The Normal Heart. The third most discussed moment was surrounding the winner for best actor in a miniseries or TV movie which went to Billy Bob Thornton.

The most talked about stars during the awards were Amy Poehler, Tina Fey and George Clooney, in that order. The most popular celebrities on the red carpet were Amy Adams, Jennifer Lopez, who wore a particularly revealing dress and Amal Clooney, who recently wed George Clooney.


Rupert Murdoch, a man who seemingly no one likes has upset even more people, if that’s possible. He tweeted about the situation in France and stated that he thought that Muslims should apologize for the actions of the Muslim extremists that had taken part in the attacks. Which quite rightly everyone shouted (well as much as you can shout through a computer) at him.

It wasn’t just us ordinary folk who decided to taunt him on his ridiculous views, Aziz Ansari decided to get involved too. He tweeted that, what should his 60 year old parents in Maine do to fight these extremist Muslims, and that he needed a step by step guide to find out how they could help. Obviously all very sarcastic.

Usually when people find themselves to have been offensive on Twitter they delete the message and apologize but oh no, not old Murdoch. He’s sitting firmly with his view that a whole religion should take the blame for the acts of terrorism taken out by others. Idiot.

murdoch idiot

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by Helen Stirling


A Social Media Agency’s Likes and Fails – 10th December – Twitter Christmas tunes & Zoella quits YouTube for a few days

Zoella has quit YouTube! Oh no! What will we all do?! Oh only for a few days? Phew! I was so worried. And she didn’t write her own book? Blasphemy! How a non-story has annoyed everyone. Also we look at a funny Twitter trend to post song lyrics and Facebook names. All explained below in today’s Likes and Fails.




I shouldn’t like this but I do. Somewhat of a craze has taken over Twitter, in posting pictures of Facebook profiles, where the profiles have unusual names, as substitutes for song lyrics. You’ll see what I mean from the images. A lot of people are beginning to find the theme annoying however and have muted them from their timeline, but me personally? I’m pretty sure these could entertain me for at least a whole afternoon.

It all began with a post of a Shakin’ Stevens Christmas song, the title read, ‘Snow is falling’ and was accompanied by these three images:

twitter stuff

Whcihc if you know the Christmas song is pretty much a continuation of the lyrics. Since this tweet got 11,000 retweets there have been countless copy cats. With some making the accounts themselves, just so they can make up the lyrics. Which is a little pathetic if you ask me, but still, anything for a laugh.

Rudolph the red nosed reindeer…




YouTube ‘star’ Zoella, has decided to take a break from the internet after news broke that she didn’t write her best-selling book, Girl Online, and that in fact she had Ghost Writers work on it, which to me was not a surprise. Who actually thought a vlogger on YouTube was going to write an entire novel herself, or at all? Well the backlash has been huge, with the media making it into more of a story than it should have been. Possibly because of the books’ staggering sales of 78,000 in a week!

The ‘star’ who uploads regular YouTube videos and gives make-up tips and updates about her life to her YouTube fans, has written on Twitter that she is taking a break from the internet with her boyfriend, who is a YouTube star in his own right. Zoella has said before now that she suffers from anxiety and panic attacks so it’s understandable that she wants to take to time off.

Basically it’s all a non story, because Zoella has along the way said she’s had help with her book, maybe not to the extent of someone writing the entire thing, but still. I think we learnt here that the media likes to blow things out of proportion and that Zoella’s representation really wants her to get in the news. The End.

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by Helen Stirling


A Social Media Agency’s Likes and Fails – 17th November – Band Aid 30 & Spotify teams up with Uber

It’s Monday and here are the first Likes and Fails of the week. Christmas seems to have hit here in the office this week and so our first Like of the week features the brand new Band Aid song.


So yes it’s here, the new Band Aid single has been released and starting it’s fight to the top of the charts as well as helping to fight Ebola in Africa. The video was released online on YouTube this morning and it already has 130,000 views which isn’t to shabby, though not exactly earth shattering. The good news is that with the text line for the song raised over 1 million pounds in just 5 minutes! Which is very impressive, as well as showing the giving nature of the country in times of need (if it’s well publicised enough!).

Though there are clearly those who would like to find something wrong with the song/the cause/the celebrities or anything they can get angry about, we should try and focus on the good that the single is doing and that nearly every penny raised will go to fight Ebola in Africa. Hopefully the amount raised will truly help the cause and that we can wipe out Ebola indefinitely.



Spotify has teamed up with the controversial taxi cab app Uber so that you can decide on a Spotify playlist to play in the hosts car whilst they drive you to your destination. Now initially this may sound like a cool idea but really, think about it. Do you really want to annoy the person driving you around – technically with your life in their hands – with music that could drive them to drive you off the road. Yeah no not the best idea. I mean obviously Uber drivers are not going to drive you off the road, but you know what, it’s their car, let them play their own music or enjoy the sound of the road if that’s what they prefer.

I bet when you drive your own car you are the one who decides on music or at least decides who is allowed to be in charge of the music. With this new app team up drivers have no choice. They already have to deal with no cash in had, now no control over their music and there is already the possibility of driver-less cars taking over the roads in a few years time. Things are not good for professional drivers at the moment are they. Let them destress with their own tunes.

The CEO of Uber had this to say:

“For Uber we’re trying to always create highly evolving experiences, the opposite of which of course is the taxi world that came before it.”

“Now I can get in [an Uber] and my music is playing. And for Uber it’s the first time we’ve personalised the experience inside the car and for music lovers that is Nirvana, it’s a really awesome place to be.”

So well I guess he prefers the sound of his music over the sound of a happy driver. Unfortunately I imagine any backlash from the drivers will not be listened to and for them I imagine that the draw of the money from the Uber journeys is more than that of their own music tatstes.


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by Helen Stirling


A Social Media Agency’s Likes and Fails – 14th November – Kim Kardashians butt & Facebook takes on Yelp

It’s Friday and here are the Likes and Fails for the day. First we’re looking at a butt and Facebook.


So I guess I’m going to have to mention it. Kim Kardashian’s butt. She wanted to ‘break the internet’ and yeah she pretty much did. Now I know the subject of Kim Kardashian is a pretty big one (like her derriere). She’s a controversial figure in the media and you love her or you hate her. This latest picture which has taken the net by storm has paved way to some of the funniest mocking I have seen in my many years on the internet. Though possibly not as as good as ‘sad Keanu’ or ‘strutting Leo’, those are classics.

Basically, there are so many pictures of butts on the internet it’s surprising that there was so much discussion about this one, but I guess that happens when you’re constantly being talked about in the papers, you’re butt is going to be big. In more ways than one.  Have a look at some of the mocking below.






Facebook has been acting kind of sneakily by secretly bringing out a ‘Places’ directory which clearly attempts to rival Yelp. The section of the site will collate local businesses’ ratings and collate them so that they can be compared. The site will show businesses such as restaurants, bars, hotels, attractions and will show the business and it’s rating as well as it’s location. So yes, very much like Yelp. The feature is helped along by Facebook’s Graph Search and Page location APIs.

It’s a little sneaky that Facebook have brought this out without any major fanfare and I’m sure Yelp are not thrilled with the news, but hey it’s Facebook and by now we all know that they are attempting World Domination and this just takes them a step closer.


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by Helen Stirling


A Social Media Agency’s Likes & Fails – 5th November – Shake It Off kids edition & Love your body video

Remember remember the 5th of November! Have a fun and safe bonfire night kids! Here are today’s Likes and Fails to get you started!


The perfect thing you need to get you over your hump day is this video right here. Lots of famous videos of children dancing have all been cut together to the ever catchy pop song Shake It Off by Taylor Swift. Now Taylor herself has been in the news a lot recently what with removing all of her music from Spotify and having her new album be the biggest selling in America of the last 12 years! Safe to say she’s doing pretty well for herself and this catchy pop song has been stuck in everyone’s head since it’s release. The video is super cute and a great little midday treat to keep you perked up for the afternoon.


So we see these ‘love yourself as you are’ videos online all the time. One of the most popular was the Dove Beauty sketches where a police profiler sketcher drew a person from their own description of themselves and also through the eyes and words of someone else, which proved that often people have a distorted images of what they think about themselves and also certain features that they dislike the most.

In this latest video trying to tell us to love ourselves as we are, the film crew gets in a mix of men women and children and asks them all the same question. ‘If you could change one thing about your body what would it be?’ The women and men all said that they would change a particular thing like being taller, their ears, their eyes, their forehead and seemingly most of these were because they had been teased about it at some point in their life. then they got in the children and asked them the same question, many of the answers were things like a shark mouth, a mermaid tail, wings or other supernatural abilities.

Now this may sound like another great video showing how we think about our bodies differently as we grow up but the whole thing feels so manipulated and manipulative that it’s hard to enjoy it. I even had to pause it one point because it got too sickly sweet. The swelling music, the fact that some of the lines look forced upon the children, it’s just really overdone. That’s not to say some people won’t like the video, I mean as of now, nearly 2 million people have watched the video.

If I had to write a favourite part its when the last woman, the older woman speaks and she says the most interesting things, that she loves her white hair and that if she changed anything about herself she wouldn’t be herself anymore. Obviously again theres no proof that these lines weren’t fed, but this to me says the most in the video. If only that annoying over emotional music wasn’t playing over it.

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by Helen Stirling


A Social Media Agency’s Round-Up – 3rd November – Rita Ora’s Twitter blunder, Lena Dunham controversy, ALex from Target, photo experiment & Wifi news

It’s Monday, and here are the things you need to know that you may have missed over the weekend.

Rita Ora’s Twitter embarrassment


Rita Ora has found her self in quite the embarrassing situation. The British pop star posted to her Twitter over the weekend saying that she would drop her new single on Monday if she got 100,000 retweets and in fact she has bearly 4 million followers so you’d think that this would be easy for the star, but it all got rather embarrassing when only 1,800 people retweeted her message and the tweet the mysteriously disappeared, (got deleted). Obviously other people noticed her mishap on Twitter and began making jokes about her and how clearly no one wanted to hear here new single. Rita then attempted to save face by tweeting that she was hacked but clearly she wasn’t fooling anybody.

Lena Dunham controversy

Lena Dunham has come under fire after critics read her book and noticed that she claims to have sexually assaulted her younger sister when she was a child. Dunham apparently compares herself to a sexual predator when she discusses that she would bribe her sister for kisses and even at one point admits to getting up close with her sisters vagina. This claim was clearly disturbing to some and many started writing about Lena’s abuse claims on news websites and Twitter. Lena quickly replied that it was ridiculous that people were saying she’d abused her sister and that it was a part of growing up. Though many people pointed out the fact that she had compared herself to a sexual predator in her book. Since this has all happened Lena has cancelled one of her scheduled book signings.

Alex from Target

alex from target

Teenagers on Twitter have suddenly gone made for a teenage boy called Alex, who works in a Target store in America. His photo was posted to Twitter by a ‘fan’ of his and he quickly got turned into a meme and teenage girls began fawning over him. Alex from Target is the name of the online fad and he even trended during his initial popularity spike. Alex found the whole thin rather humourous, as ‘fans’ confessed their love for him and he worked his was upto and over 200,000 followers. You can tell he reached peak Twitter fame among teenagers when his real life girlfriend started getting Twitter death threats. Oh teenagers.

Photo Experiment

A woman has conducted a heartwarming photo experiment by Photo-shopping herself into photos of her mum as a child to see whether it looked like they would have been friends if they had been growing up at the same time. The collection of photos though a little strange are actually quite heartwarming. You can see the whole collection here.


Wifi hotspots 

The UK now has one wi-fi hotspot for every 11 people and worldwide there is now one hotspot for every 150 people, claims new research. The survey also suggests that It suggests there will be 47.7 million public hotspots worldwide by the end of 2014. Some exciting news for all you internet addicts out there.

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by Helen Stirling


A Social Media Agency’s Likes and Fails – 29th October – Daniel Radcliffe Raps & Street Harassment Video

Here are today’s Likes and Fails which are both video based! The first is a YouTube video featuring Daniel Radcliffe rapping and the second video is a PSA about street harassment.


A video that’s making the rounds today is great and highly worthy of our Like today. The talk show hosts in America quite often create bits in their show which is intended to go viral later online. Their is clearly a bit of rivalry online between, Fallon and Kimmel, the two Jimmys, when it comes to these sort of sections on their late night shows. Well this morning Jimmy Fallon uploaded a video clip from his last show which featured Daniel Radcliffe, famous for Harry Potter and currently promoting Horns, and showcased him performing a rap. Clearly part of this set up was discussed beforehand and maximised to it’s full potential to promote both Fallon’s show and Radcliffe’s new film.

The video itself is great, I’ve seen Radcliffe before on The Graham Norton Show, showcasing his incredible memory for words and fast rhythms, and this certainly came into play on Fallon’s bit last night. He found out that Radcliffe knew all the lyrics to a Blackalicious song called Alphabet Aerobics, and so Radcliffe performed the whole song backed by Fallon holding up cards with each letter of the alphabet on them. It’s pretty funny that you can see Radcliffe’s face getting progressively redder and redder as the song goes on, and by the time he gets to the Y he looks like he might explode. though it is a great version of the song and he gets all the lyrics spot on with almost impeccable timing.

As soon as Radcliffe said he knew this song I’m pretty sure Fallon peed his pants with the viral potential, well his team probably did anyway. Either way, this video is great, it’s weird to see Harry Potter rapping with a beard (Not that a beard is rapping, but that he has a beard whilst he’s rapping). Enjoy.



It seems that today is a day of videos and our Fail of the day is a video which shows the true uncomfortable nature of street harassment that some women can face daily. The video shows one woman walking the streets of Manhattan and shows the catcalling and harassment that she suffers on a daily basis. She is wearing a simple outfit of jeans and a T-shirt, not that it really matters. The video is very uncomfortable to watch as a woman, especially when one particular man walks alongside her for a solid 5 minutes, which is clearly threatening. The video has been picked up by several online news sites including Buzzfeed and it is definitely dividing opinion especially between men and women.

The video has been created to help create awareness of the issue and promote a nonprofit called Hollaback which aims to end street harassment, though that does sound like a hard task. Currently the PSA is edging it’s way up to 5 million views on YouTube and the video has only been up one day, it suggests that this a message and issue which hits close to home to a lot of people. The video is the only one on it’s channel too and they already have 1,600 subscribers. I’d be interested to see more videos from this organisation, even if they are uncomfortable too watch.

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by Helen Stirling


A Social Media Agency’s Likes & Fails: 9th October – Will.I.Am Whines on Twitter & 11 Year Old Dancer Takes YouTube by Storm


We’re all guilty of complaining on Twitter to companies when we feel they’ve failed us (so many Tweets at @ASOS_HereToHelp). It’s usually the best way for customers to make complaints and actually be listened to, so we totally get doing it. However, if you’re in the wrong, complaining on Twitter just makes you look like an arse.

That’s what Will.I.Am has been up to this week. After arriving for a United Airlines flight to China a mere 45 minutes before scheduled take off, Will was shocked and angered to find his seat had been given away. He went straight to Twitter like Will.I.Am does and wrote a number of whiny Tweets about how badly United treat him and how BA, Quantus, Korean Air and Singapore Air always wait for their premium passengers.

The rage did kind of make him look like a celebrity brat and plenty of Twitter users were quick to tell him that. Come on, Will, 45 minutes for an international flight isn’t long enough, you’re not God so stop behaving like Kanye!


We all know that YouTube is a massive platform for potential stars, particularly child stars (Bieber was discovered on YouTube) and the latest kid to grab the internet is 11 year old Taylor Hatala.

Little Miss Hatala is such a talented street dancer she now trains in an adult class alongside choreographers’ Laurence Kaiwai and Matt Steffanina. She first hit the internet big time when she and Laurence performed a routine to Nicki Minaj’s Anaconda. It kicked up a bit of a stink in the YouTube comments section with some users claiming it’s an inappropriate song for a child to dance to. However, with over 8 million views in less than a month, we reckon most people can see past that and accept that Taylor is an incredibly talented dancer. The routine certainly isn’t a sexual one but they perhaps could have chosen a song that isn’t explicitly about doing the dirty.

Following the success of Taylor’s Anaconda routine, choreographer Matt has released another video featuring himself and Taylor performing to an All About That Bass remix. Within four days the video has received over half a million hits which is undoubtedly helping up Matt’s social media game (although, he does already have more than 300k YouTube followers and 52k Twitter followers).

BRB I’m just off to find some YouTube dance tutorials.

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by Hannah Reynolds